MySpace To Post Super Bowl Commercials
“MySpace…is posting all of the commercials broadcast during the game on a special section of the social-networking site at no extra charge to those advertisers. Google’s YouTube, Time Warner’s AOL and...
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Value of YouTube for Advertisers
Coming off the Super Bowl surge of popularity for advertising (when commercials get higher audience than the game thanks to DVR devices), a NY Times had an article today noting the importance of the...
View ArticleTweets During the Super Bowl
The New York Times has a map showing words tweeted during the Super Bowl. Very cool. Check it on out and be sure to press “play.” One of the most interesting things about this map is the geographic...
View ArticleThe Social Super Bowl
There was a Super Bowl gathering at my abode, and in between cooking, conversation and conviviality around the Saints, we Googled, blogged and surfed the social networks. Because we work in the...
View ArticleWas Pepsi So Smart, After All?
Just a quick thought. A few days ago, we were all patting Pepsi on the back for being different and for recognizing the power of social media when it was announced that they were abstaining from the...
View ArticleI Didn't Like the Darth Vader Super Bowl Spot
Sure, the Darth Vader spot is cute if you like “Star Wars” and you like kids. I thought the spot was cute, for sure; it made me smile. But since advertising is my job, I look for more than likability...
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